Why MSPs Can’t Wait on AI — And How BSN’s Generative AI Certification Helps You Take the Lead

Exclusively for Our MSP Partners
Now Available: Gen AI Certification From BSN
Lead Strategic AI Conversations with Confidence
Breach Secure Now’s Generative AI Certification helps MSPs simplify the AI conversation, enabling clients to unlock the value of gen AI for their business, build trust, and drive growth – positioning you as a leader in the AI space.
Whether you’re ready or not, your clients are already using AI.
Maybe it’s a marketer writing copy with ChatGPT. Maybe it’s a support rep testing out automation tools. The point is—AI is happening inside your clients’ businesses, and most of them don’t even realize the risks they’re taking.
That’s where you come in.
At Breach Secure Now, we’ve helped MSPs step into leadership roles for years, starting with cybersecurity and now, AI. Our new Generative AI Certification is designed to give you the tools, training, and confidence to guide your clients through secure, strategic AI adoption. You don’t need to be a data scientist. You just need to start the conversation.
Your Clients Are Already Using AI—They Just Haven’t Told You
We’re seeing it everywhere: employees experimenting with tools like ChatGPT—often without permission, policies, or even a basic understanding of the risks. In fact, three out of four employees are using AI tools at work. Even more concerning? Around 65% of them are using free versions, uploading sensitive data with no oversight at all.
Think of it like shadow IT, but faster, smarter, and harder to spot.
And while your clients might not know it’s a problem yet, they will—especially if something goes wrong. You can get ahead of that moment by being the one who brings the issue (and the solution) to the table.
Consultants Are Making Their Move—Will You?
AI consultants are popping up everywhere, pitching “strategy sessions” and “toolkits” to the same businesses you support. They’re entering networks, talking integrations, and in some cases, stepping right over MSPs to do it.
The risk here isn’t just losing out on business—it’s losing the trusted advisor role you’ve spent years building.
If AI becomes someone else’s conversation to lead, your influence (and value) could shrink. That’s why getting ahead now matters.
We’ve Done This Before—And It Works
When MSPs needed to build cybersecurity practices years ago, Breach Secure Now there with a clear playbook: show the risk, train the team, back it up with policy. It helped thousands of partners grow their business—and now, we’re applying that same approach to AI.
Here’s what that looks like today:
- Use AIRIA (our AI Readiness and Innovation Assessment) to show clients where AI can help—and how ready they are to adopt it today.
- Train end users with AI Fundamentals and AI Cybersecurity courses built for real-world use, not technical jargon.
- Roll out an AI Acceptable Use Policy to bring structure and safety to AI adoption.
This is the path. Simple. Proven. And built for MSPs.
What the Certification Actually Gives You
You’re not signing up for a firehose of theory or another long technical course. This certification was built to get you results—fast.
Here’s what’s included:
- Three short courses (under an hour total): AI Fundamentals, AI Cybersecurity, and a new MSP-only course on how to simplify the AI conversation with AIRIA.
- A badge and toolkit: You’ll unlock a full toolkit of go-to-market resources—everything you need to showcase your certification, start conversations with clients, and stand out as a trusted AI advisor.
- Access to our AI Bootcamp: Small interactive group sessions where you’ll learn how to make the most of your resources, hear how other MSPs are pitching AI, and use it internally.
You Don’t Need to Master AI. You Just Need to Start Talking About It.
Most SMBs don’t care about “large language models” or tool comparisons. They care about results.
They want faster proposals. Quicker customer service responses. Smarter, more efficient workflows. If you can connect the dots between AI and those outcomes, you win. This certification helps you do exactly that—without overcomplicating the message.
You’re Not Alone—And You’re Not Too Late
In just a few weeks, over 20% of our partners have already completed the certification. Hundreds of their team members have gone through the training. AIRIA usage is up 131%. Partners are having conversations, closing new business, and adding value.
You don’t have to figure this out alone. We’ve built the training, created the content, and lined up the resources. All you have to do is take the first step.
Ready to Get Started?
Watch our webinar recording where we dive into all the details of the Generative AI Certification, or start your free trial and get certified today. You’ll have everything you need to lead the conversation—and your clients will thank you for it.