Turn AI Risk Into a Scalable Revenue Opportunity
Your clients are already using AI—often without visibility, structure, or safeguards.
The AI Risk to Adoption Programâ„ (R2A Program) equips your MSP to lead the conversation, reduce risk, and guide clients to secure, successful adoption in just 90 days.
Powered by BSN. Guided by MSPs.
Your Clients are Already Using AI – Often Without Safeguards in Place
AI adoption is happening inside your clients’ organizations right now—often without your visibility or involvement.
This creates:
Unmanaged risk for your clients
Missed engagement opportunities for your MSP
A growing gap between AI usage and structured adoption
AI Risk & Adoption Insight
AI is Already in Your Business - See What the Data Reveals
Market analysis featuring the latest research from Gartner, McKinsey, and real SMB environments.
- How AI adoption is accelerating across business functions
- Why governance and training are failing to keep pace
- Where organizations are losing visibility into AI usage
- The real risks emerging—from data exposure to decision integrity
- What it takes to move from unstructured use to secure, scalable adoption
The AI Risk to Adoption Program
A defined, structured engagement model—powered by BSN and guided by MSPs— designed to help clients move from unmanaged AI risk to secure, successful, and scalable adoption, with measurable results in 90 days.
Surface Risk
Surface real AI risk across client organizations
Align Leadership
Align leadership on AI priorities and next steps
Provide Framework
Provide a structured framework for secure adoption
90-Day Roadmap
Deliver a clear roadmap with prioritized use cases
How you Deliver the Program
You stay focused on the relationship—while BSN powers the experience.
BSN
- Delivers the guided session and AI Risk Assessment
- Provides the program framework, tools, and structure
- Supports roadmap development and execution
MSP
- Owns the client relationship
- Leads leadership alignment and strategy conversations
- Guides next steps and ongoing engagement
Built for MSP GrowthÂ
Turn AI Demand Into Revenue
Your clients are already deploying AI, but they lack the visibility, oversight, and strategy to scale safely.
- Capitalize on a rapidly growing client need
- Turn AI risk into new advisory and services revenue
- Expand AI services across your client base
Deliver Without Complexity
The R2A Program is fully built and ready to deliver—so you don’t have to create your own AI offering.
- Go to market quickly
- Deliver a consistent, high-quality experience
- Stay focused on client relationships
Scale a Repeatable Revenue Model
A structured program you can run across your entire client base.
- Deliver a repeatable engagement at scale
- Generate predictable, recurring revenue
- Help clients achieve measurable outcomes in 90 days
What you Deliver to Your Clients
Clarity & Insight
- Visibility into AI usage across the organization
- Identification of data risks and governance gaps
Structured Plan
- 90-day adoption roadmap
- Prioritized use cases and pilot opportunities
Execution Path
- Step-by-step path forward
- Leadership alignment and measurable outcomes
Everything you Need to Launch And Deliver
Program & Framework
- Fully built R2A Program structure
- Proven 90-day engagement model
- Defined client journey and outputs
Training & Certification
- AI Fundamentals + AI Cybersecurity training Â
- R2A BootcampÂ
- Gen AI Certification Â
Ongoing Support
- Dedicated Partner Success Manager Â
- Sales positioning and delivery
- Tools, resources, and best practices
Your Path to MSP Growth
Moving your clients from initial education to full-scale adoption.
Build the Foundation
Complete AI Fundamentals +
AI Cybersecurity
1
Activate in Bootcamp
Learn how to position and deliver
the R2A Program
2
Become Gen AI Certified
Demonstrate readiness to lead
AI adoption
3
Launch with Clients
Start delivering the program across
your client base
4
1
Build the Foundation
Complete AI Fundamentals +
AI Cybersecurity
2
Activate in Bootcamp
Learn how to position and deliver
the R2A Program
3
Become Gen AI Certified
Demonstrate readiness to lead
AI adoption
4
Launch with Clients
Execute a structured roadmap
with prioritized use cases
A Program Designed for Your Clients
The R2A Program helps your clients gain visibility, reduce risk, and adopt AI with confidence—while positioning your MSP as the trusted guide.
Frequently Asked Questions
What is the AI Risk to Adoption Programâ„ (R2A Program) and how does it benefit my MSP?
The AI Risk to Adoption Programâ„ (R2A Program) is a structured engagement model designed specifically to help SMBs move from unmanaged AI risk to secure, successful adoption with measurable results in just 90 days. As a managed IT services provider, this turnkey program equips you to lead strategic AI conversations, uncover hidden risks, and turn unmanaged AI usage into a scalable advisory and services revenue opportunity.Â
Do I need to be an AI expert to deliver this program to my clients?
Not at all! The R2A Program is fully built and ready to deliver, meaning you don’t have to create your own AI offering from scratch. To ensure you are fully prepared, MSPs simply complete our foundational Artificial Intelligence training and AI Cybersecurity training, followed by our BSN Partner-exclusive AI Bootcamp to achieve Gen AI Certification. This certification demonstrates your readiness to lead generative AI adoption, allowing you to go to market quickly and confidently without needing deep, pre-existing AI expertise.Â
How is the R2A Program delivered between BSN and the MSP?
The delivery model is a true partnership designed to keep you focused on growth. Your MSP owns the client relationship, drives leadership alignment, and guides the ongoing AI integration strategy and next steps. BSN acts as your robust backend engine, facilitating the guided sessions, providing the AI Risk Assessment and the framework to support your roadmap execution.
More Questions?
Our partner success team is here to help you deliver stronger security solutions to your clients and grow your MSP business. You can call, email, or schedule a strategy session with us anytime.
Start Building Your AI Practice Today
Turn AI risk into a scalable growth opportunity—while helping your clients achieve secure, successful adoption.