Increase Engagement & Awareness In Your Ongoing Training Program
Staying engaged and interacting with your clients just got easier. And in the cybersecurity realm, no one can afford to stay complacent and ‘forget’ just how integral smart and secure habits are when it comes to lowering your risk of a breach. You can’t be there onsite for your clients and calling them daily to remind them of the risk that accompanies poor behaviors is not an easier – or wise – path to choose.
While human interaction and actual conversations are genuinely valued, we are so inundated with information on an ongoing basis, that sometimes it can be overwhelming to take on more, especially in our already busy lives. And, with so much information flooding the internet, it can be difficult to determine what pieces of information and advice are legitimate and worth listening to.
MVP: Most Valuable Player
Look Beyond Technology and Put People First
If you think of business as if it were a sports team, you can have a top-notch facility (or fancy office space), stylish uniforms, and the best fan base (or clientele list) around, but if your players don’t show up for each game, you’ll never have a winning season.
In a business, your team roster is your employees. And having talent that is well trained and ready for whatever comes at them during the business day is going to provide you with a consistent game-winning approach.
It’s Game Time – Shoot, Score, Win!
Participation in just about any group activity, from sports to dancing, to delivering presentations, is usually accompanied by one phrase that’s applicable across the board: practice makes perfect. If you prepare for what may or may not happen, the likelihood increases that you will respond in a more successful manner. But, when discussing a strategy or game plan for cybersecurity, that isn’t always easy. Sure, you can take a class or watch a video online, but if you take that singular approach, you aren’t always physically there to see just how engaged the participants are or how much information they are retaining.
Breaking Down the Baseline Employee Cybersecurity Assessment – Phishing
Our recent launch of the Baseline Employee Cybersecurity Assessment provides MSPs with a new tool to add to their prospecting and baseline risk detection efforts. As an MSP, it gives you the opportunity to show prospects and clients that human security plays a key role in protecting their organization and that without proper ongoing training, employees are an easy entry point for cybercriminals.
While a security risk assessment will identify gaps in a business environment, the human element should never be overlooked or assumed to be foolproof.
Introducing the Baseline Employee Cybersecurity Assessment
Is it good or bad news to know that ransomware and phishing are no longer terms that need further explaining to most people? Yes, it is favorable when you’re trying to explain how important a cybersecurity plan is for your clients to have – you don’t necessarily need to start at the beginning when it comes to identifying the risk factors. But having a “place to start” is sometimes comforting to people when they are venturing into the unknown, and while a security risk assessment is critical to a business and an invaluable tool to you as an MSP, sometimes management has a hard time accepting that their team may be part of the risk landscape.
Inside Threat
The threat to a business from outside perpetrators is very real when it comes to cybercrime. But sometimes the threat comes from within, and it is even harder to detect or prevent in the first place.
Why would someone try to intentionally hurt the very company that provides them with a paycheck? The reasons vary, but there are a few that are repeat offenders. They include stealing proprietary information to take to another job, selling to the competition, or working with cybercriminals to provide the foundation for an attack.
Unemployment Scams
We tend to not ask too many questions and let things slide when we aren’t certain about the situation.
Is that normal?
Should that happen like that?
I guess so. I don’t really know. I mean, it seems ok??
And as with all things related to COVID-19, there’s an air of uncertainty that hasn’t left the planet in nearly a year. So, we’re all a little uncertain. We’re all a little confused about what is actually ok or normal. It’s all new.
Is Punishment Proper?
The emphasis on smart cybersecurity practices is vital. As professionals in the IT industry, we know this, we work to ensure policies and procedures are in place that keep the topic at the forefront of every business we support and work within. But while training employees to learn these behaviors is important, there is one aspect of it that isn’t discussed frequently, or at the very least publicly: The repercussions of making a mistake.
Before & After
Imagine if you had two emails that were worth a million dollars each. You would do everything that you can to protect those emails and ensure that no one deleted them. You would back them up, have multiple copies in place so that if you lost those emails, you would have a quick way to recover them. You would make sure that access was limited, with strong password protection, and everyone who had access to the delete button was properly trained on how to open and read the emails safely.
Marketing Magic
Marketing Magic
Having an in-house marketing team is not always possible for small businesses. Also, it can be difficult to maintain an ever-growing and ever-changing list of vendors and products to market.
As a Managed Service Provider you face the struggle of not only supporting your clients full time but also carrying the full-time weight of being a business owner. This can leave little time – or headcount – for a marketing department that is hitting on all of the needs you require to get leads, maintain clients, and educate yourself on what is new to you as a managed service provider.